Tyler Brooks (MBA) helps businesses and nonprofits build their brands, both online and offline. He holds dual undergraduate degrees in Entrepreneurship and Business Administration from Indiana Wesleyan University, and an MBA from Anderson University. He has worked for several marketing firms in the Indianapolis and Fort Collins areas. Tyler originally dove into digital strategy as a videographer while producing explainer videos for clients. Then he moved to digital marketing with a focus in data and web analytics. He uses data to help his clients better understand their customers. In 2014, Tyler founded Analytive, a digital strategy, consulting, and implementation firm.